Principles Of Marketing (MAR2011 (CC12))

Term: Spring Semester 2012 (CC)

Faculty

	Dr. Joseph W. KennedyShow MyInfo popup for Dr. Joseph W. Kennedy
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Schedule

Mon, 2:00 PM - 4:45 PM (1/5/2012 - 5/3/2012) Location: 0001 (Century Center 210 - Lecture)

Description

A study of the functions, institutions and methods of marketing goods and services. Relates marketing to the total economic structure and emphasizes the importance of the consumer.